Thursday, January 13, 2011

Car sales both over 18 million contribution to a large joint-venture brand

 Automobile Association recently released data, December 2010, vehicle sales reached 1.86 million and 167 million, both record breaking sales of the calendar year in December; 2010, automobile production and sales both more than 18 million, a new high, steady First the worldwide production and marketing. According to an interview that most joint-venture auto brands have surpassed the goals set forth beginning of the year, the number of sales of base and very eye-catching; largest increase imports of car brands such as BMW, Mercedes and other brands of full-year target to complete the first ten months ; and also a considerable portion of their own brands to achieve sales targets, Chery, Geely, BYD, and other major car brands have been slow growth and more stable.

joint brand sales, contributions are large

reporter learned from several aspects, 2010, Shanghai GM, FAW - Volkswagen, Shanghai Volkswagen has more than 30% of the rapid growth Shanghai GM to rely on one Buick, Chevrolet's strong marketing, sold 1.03 million, compared to 2009, its overall sales in 2010 on the basis of the base is not small, the overall more than one million, is to force China's auto market is the most joint venture brands.

, followed by Volkswagen Group announced in 2010, the Mainland and Hong Kong were to be delivered to customers more than 1.92 million vehicles, of which 1.5 million Volkswagen brand sales growth exceeded 35%, the Audi brand breakthrough 220 000 43% growth, Skoda sold more than 180,000. Among these, the FAW - Volkswagen sold more than 667,000 in 2010, and the year is expected to grow over 22% year on year, especially golf A6, CC, GTI's market, so this year, FAW - Volkswagen cars for a car hard to find.

The FAW - Volkswagen insiders also told reporters that 2011 will be to create Of course, there is a joint venture car prices must be mentioned, that is, SAIC-GM-Wuling, sales in 2010 exceeded 1.23 million, can be said to have created a record Weicheshichang China, in particular, the light of the 2010 Wuling Overall sales reached 680,000, social ownership has exceeded 2.6 million, continue to refresh the record of a single platform sales models; open the China one of the fastest growing models. Wuling Wang Kwong since listing, the performance of the market demand has become the most realistic portrayal. Le Chi passenger cars sales of nearly 80,000 years.

addition, FAW Mazda, Beijing Hyundai, KIA, a joint venture Changan Ford brands, also contributed more than millions of automotive production and sales. Recently, Mazda announced that the 2010 total annual sales in China more than 230,000, an increase of 33%. Where the total annual sales of FAW Mazda 146,888, an increase of 37%; Changan Mazda total annual sales of 92,821, an increase of 28%, while the Mazda 6 and Rui wing after several years of sales, and also entered into the 50 million units threshold.

, of course, talking about the rapid development of the Group have to say that Hyundai and Kia, Hyundai-Kia Group in 2010, vehicle sales in China exceeded one million, of which the total annual sales volume of modern Beijing 70 million, far beyond the 670,000 target set at the beginning, KIA total annual sales of over 330,000, of which Wyatt combination of action and is particularly prominent Elantra, the annual total of over 380,000, while Sports & has been for 2 years breaking through the 20 million. In addition, the combination of Tucson and the ix35 SUV market is also very eye-catching performance, the annual sales of nearly 120,000.

continued strong sales of imported brands brands slowdown

2010 of import car brands are still continuing the strong sales trend, Mercedes-Benz, BMW, Lexus and other imported luxury cars, most of the to complete the whole two months ahead of sales targets, if not subject to import vehicles into the car to time constraints, sales of imported cars will still be a substantial increase possible. BMW Group in mainland China where the overall success of harvest, were delivered to customers BMW and MINI vehicles 168,998.

which BMW brand 158,489, an increase of 84%. MINI Brand 10509, an increase of 141%. The own-brand growth began to slow in 2010, some car brands launch new car slowed throughout the year, including JAC, Brilliance, Lifan brand new model because little direct impact on its full-year targets achieved. However, in its own brand in 2010, continued to perform well, including timely completion of Chery's sales target of 700,000, of which over the Chery brand to reach 450,000 more. The Shanghai Automotive has annual sales exceeded 160,000, the growth rate much higher than industry growth rate, the Roewe 550 in 82000 this year's overall sales, December sales of about 10,000.

No comments:

Post a Comment